FIN: The Fast Forward on Fintech
FIN's Fast Forward on Fintech Podcast
Good as Gold: CaskX CEO Jeremy Kasler on Bourbon Barrel and Whiskey Cask Investing
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Good as Gold: CaskX CEO Jeremy Kasler on Bourbon Barrel and Whiskey Cask Investing

Forget luxury alternative assets like art, jewelry, wine and collectible cars. Strong demand for Scotch whiskey and bourbon is attracting a lot of investor interest, and it's not just enthusiasts.

Let’s face it, not everyone can be Michael Saylor, whose company, MicroStrategy Inc., is reportedly making $500 million a day thanks to Bitcoin’s surging price, now hovering near a record $100,000.

One alternative asset that’s tangible, much more accessible, and starting to get serious investor interest among enthusiasts and non-drinkers for its financial staying power: bourbon and Scotch whiskey.

FIN’s Fast Forward Podcast host Holly Sraeel and guest Jeremy Kasler, founder and CEO of CaskX, a bourbon barrel and Scotch whiskey cask investment platform, talk about whiskey investment gaining ground in the U.S., why demand is so strong in Asia, Europe and Australia, and what kind of returns investors can expect to see over an eight-year investment horizon.

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